November 2008

“You have cancer”– that’s something I have to patients every day. I help patients battle this terrible disease.” Our latest spot for the Princess Margaret Hospital Foundation begins with that moving commentary by Chief of Surgical Oncology, Dr. Jonathan Irish.

The spot is one of eleven spots produced for the Foundation featuring many of Canada’s leading cancer specialists, in support of fundraising efforts to help the Princess Margaret achieve it’s goal of Conquering Cancer in our Lifetime.

Director Richard Quinlan and editor /designer Steve Lang worked with the creative agency Naked Creative to put together these simple, evocative commercials.

Click here for a video sample...

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