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Demo Reel

Georgian College Rebrand
TRAJECTORY

Georgian College was evolving: a shortened name, a new logo and a fresh new look. Toronto design firm Trajectory approached Q to chart the transition from old to new in a dynamic presentation.

This is one of those projects we love to get our hands into – great source materials, a collaborative client, and the freedom to play. Trajectory, like us, is a big believer in design thinking, so sitting down and working with them on the video was a really fun process. Q team members Josh Kaplan and Shawn Dell went to town, helping to design and execute this bright, optimistic presentation.

If you want to learn more about Design Thinking, be sure to check out Creative Confidence, a book that comes highly recommended from the Q bookshelf.