Over the past two years we twice followed Valerie Pringle across the country as she spoke to Canadians about their finances. The project was developed by Scotiabank in an effort to engage Canadians in a much-needed discussion about savings and investments. This video was produced to be shown to Scotiabank employees – first to familiarize them with the program and more importantly, to explain how to continue to engage existing and potential customers on the subject of personal finances.

The larger project, which included over a dozen videos, was a real highlight for q media. It involved the daily production of highlight videos or promos as the crew made their way across Canada. The combination of a great host and a creative team helped to create an effective video series.

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