As one of SickKids
biggest partners and supporters, the Children’s Miracle Network
wanted to outreach and connect with employees of major companies that raise money towards SickKids
. Q Media collaborated with the team at SickKids to come up with a unique way to go inside the walls of SickKids
and give a “backstage peek” to viewers. Some of these spaces and labs inside the hospital have never been filmed before. The SickKids “community” are our tour guides; the nurses, doctors, support staff and most importantly the children and their families each showcase their own section of SickKids. This video’s unique “selfie” style of shooting helps the viewer feel as though they are part of the community too.