This powerful video was produced for the Scotia Private Client Group for their Annual Employee Meeting in May 2011. It is motivational and informative, highlighting the importance of ANTICIPATION in the daily workings of a financial consultant. The idea is to go beyond the usual platitudes and the video provides concrete examples of how SPCG representatives have gone above and beyond to meet and exceed customer expectations. The video is a genuine discussion starter and its message – how do we ‘anticpate’ customer needs– is a great one for any organization, including our own.

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