Creating a tour video that promotes the Science Centre’s March Break programs in a fun and fresh way – without getting bogged down with details or marketing-speak.
Create a #scienceselfie! We put the fantastic personalities of two Science Centre hosts in front of the camera, taking audiences on a unique highlights tour of the Centre. We used “selfie style” filming – making the hosts appear as though they are physically holding the camera and taking audiences with them on the journey. This creative style of shooting also helps our #scienceselfie stand out!
The final product has been a big hit, as it celebrates the Centre and its activities, but also the culture and the personalities of the Science Centre staff. Our next creative challenge, getting Steven to mount a 4K camera on a selfie stick!
Check out more of our work for the Ontario Science Centre below!